The only connection to Australia’s largest online community of investors
Through our partnership with HotCopper, The Market Link provides a truly unique opportunity for public companies to effectively reach an audience of more than 7 million investors annually.
The Market Link effectively connects listed companies and investment brands with a community of highly active investors. Through diverse advertising and communication solutions, we leverage the site’s powerful engagement to amplify brand visibility and engagement.
Our strength lies in our comprehensive service offering, which goes beyond traditional investor relations. Our offerings span from extensive investor outreach to precision-targeted initiatives. With a variety of monthly and yearly programs, plus specialised tools, we can tailor a solution to help achieve your growth objectives.
Our Products & Services
ASX News
Coverage
Comprehensive coverage of ASX announcements, ensuring timely and effective communication to potential investors. Detailed coverage of ASX announcements, offering deeper insights into the implications and significance of these updates for investors.
Strategic
Editorial
Long-form articles that delve into specific themes and subjects. These articles are thoughtfully designed to offer in-depth analyses, facilitating a greater understanding of complex topics.
Engaging Video Interviews
Our video offerings include a diverse array of formats, guaranteeing all-encompassing coverage and optimal visibility of news and information. Crafted by our skilled in-house team of editors and journalists, our video content serves as a rapid and efficient means to engage with millions of investors through our platforms.
Email Marketing
We execute high-impact email campaigns that reach hundreds of thousands of engaged investors. An effective means of distribution and engagement, companies can position themselves directly within the inboxes of our extensive investor audience.
Strategy
& Campaign Management
Our adept team is committed to ensuring the success of each campaign. With their experience, they proactively oversee every aspect of a client’s program, covering strategy definition, deliverable creation, execution and performance review.
Data &
Analysis
Data is at the heart of everything we do. Our growing first-party data capabilities track and analyse investor behaviour and patterns to gain a deeper understanding. These invaluable findings steer our all-encompassing campaigns and guarantee ongoing enhancements and performance refinement.
Digital Awareness
& Engagement
Activate and grow your audience of investors through curated messaging and distribution of content. Our exclusive partnership with HotCopper, combined with unique engagement tools, allows us to strategically highlight your unique investment case and harness the power of conversation.
Using our ecosystem of proprietary platforms, we help listed companies and wealth brands refine, grow, and measure their digital presence in the largest active communities of investors.
Our Platforms
A comprehensive and timely financial news platform, providing the latest on capital markets in Australia and Canada. Committed to delivering insightful analyses, actionable news, and breaking stories, The Market Online empowers investors with what’s needed for informed investment decisions.
HotCopper, Australia’s top stock market forum, unites the largest community of active investors focused on the Australian stock market. Partnering with The Market Online, we’re extending our reach to deliver a wealth of investment knowledge, insights and trends on the ASX and NZX to a diverse and affluent audience.
Stockhouse, Canada’s top stock market forum, and one of the biggest in North America. Our partnership gives unparalleled access to dual-listed companies and those interested in cross-pollination with Canadian investors. Stockhouse offers a full suite of marketing products focused on enhancing user experience, they connect directly with public companies, collaborate with experts, and deliver essential investor knowledge to a growing community.
Fuelling the future of investor connectivity, we aspire to be the unparalleled catalyst for fostering dynamic relationships between public companies and Australia’s largest investor community.
Through innovative and data-driven products and services, we envision a landscape where transparent, efficient, and mutually beneficial interactions redefine the relationship of financial connectivity, unlocking new opportunities and driving sustained growth for all stakeholders in the Australian market.
Our Vision
Our Story
The Market Link was established in response to the ever-changing landscape of investor relations and the rapid rise of self-directed investors seeking investments opportunities in a digital age.
This evolution was rooted in the vision of becoming a strategic digital and creative agency, standing as the vital bridge for companies aiming to connect with Australia’s largest investor community.
The Market Link envisions a future where client engagement and connections are redefined.
Our industry presence is further strengthened through strategic partnerships with HotCopper and The Market Online. These collaborations enhance our capabilities, providing clients with unparalleled access to data-driven insights, robust forums, and a comprehensive suite of offerings. The Market Link remains dedicated to innovation, client success, and serving as a transformative force in the realm of digital marketing and investor relations.
We connect public companies with
Australia’s largest investor community using data-driven products and services.
Our mission
We are committed to building and executing a progressive strategy to get your company in front of investors at the right times.
Our Team
With expertise in business, marketing, investor communications, and digital strategy, we collaborate seamlessly with clients to deliver result driven campaigns connecting our unique combination of platforms accessing Australia’s largest investor community. Committed to innovation and excellence, we ensure clients navigate the dynamic landscape of investor relations and creative marketing with confidence.
Evan Smith
Account Manager
Executes strategic campaigns with digital marketing experience from the Oil and Gas sector. Specialising in Advertising and Event Management with a Bachelor of Media and Communications, he curates advocacy campaigns for clients across diverse sectors.
Josh Brown
Digital Campaign Manager
Excels in executing seamless digital campaigns for clients across various sectors. With expertise in data analysis and email marketing, he has successfully executed campaigns for industry giants like NabTrade, IG, City Index, and more.
Cale Arnold
Graphic Designer
Brings over 10 years of design experience from the public and private sectors. His creative prowess across digital and print media significantly contributes to our visual storytelling and brand aesthetics.
Want to harness the power of Australia’s largest online community of investors?
Get in touch
contact@themarketlink.com.au
Level 11, 28 The Esplanade,
Perth WA, Australia 6000
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Get in touch
contact@themarketlink.com.au
Level 11, 28 The Esplanade, Perth WA, Australia 6000
Connecting public companies with Australia’s largest investor community
Our Clients
The Market Link has served over 200 ASX-listed companies across various sectors including mining and exploration, pharmaceuticals, technology, SaaS and consumer brands.
We work with clients at all stages of their ASX journey from those about to IPO, established public companies many years into their mission, to old companies looking to become new.
They all have one thing in common; a need to drive greater awareness and engagement and capture the attention of investors. Through our partnership with HotCopper, we provide a unique link to one of the largest investor communities in Australia.
our partners
Maddie Bird
Account Manager
Brings expertise in digital marketing and communications, with experience spanning e-commerce, housing associations, and charity campaigns. With a First-Class BA in Media, Journalism, and Culture, she excels in crafting strategic campaigns that resonate with audiences and leverages strong client relations to deliver results.